Product tour

Everything Roo can do for you.

Six features built around one idea: stop spending your week on social media. Set Roo up once, then approve what you like.

Autopilot mode

Your calendar fills itself, every Monday.

Turn on Autopilot and Roo writes a full week of posts every Monday. Captions, hashtags, images, optimal posting times — all handled. You review on Monday morning, approve what you like, and your week is done.

  • Full week generated automatically
  • Captions, hashtags, posting times included
  • One-click approve or edit
This week
M
T
W
T
F
S
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5 posts ready · 2 awaiting approval
Brand DNA

Roo learns YOUR voice, not generic AI.

Roo scans your website, analyzes your past content, and builds a Brand DNA profile. Every post matches your tone, topics, and audience — so nothing ever sounds like a robot wrote it.

  • Trained on your real content
  • Captures tone, topics, and pace
  • Improves with every approval
Brand voice profile
Warm92%
Witty78%
Confident88%
Concise70%
Ask Roo

Plain-English requests, instant results.

Need a post about your launch? A carousel comparing your pricing? Just ask Roo in plain English. No menus, no forms, no hunting through templates. Just say what you need.

  • Natural language, not forms
  • Generates posts, carousels, captions
  • Iterate by replying to the thread
Chat with Roo
Make a carousel about our new launch.
On it. 5 slides, hook → benefit → social proof → demo → CTA. Ready to review?
Perfect. Schedule it for Wednesday.
Performance loops

Roo learns what works, and makes more of it.

After every post, Roo analyzes engagement. Top performers get automatic follow-up content. Your social media gets smarter every week — without you doing anything.

  • Tracks engagement on every post
  • Doubles down on winners
  • Quietly retires posts that flop
Engagement, last 8 weeks
Avg engagement
+138%
↑ trending up
Visual calendar

Your whole week, one glance.

A clean visual calendar shows every scheduled post. Drag to reschedule. Click to edit. Posts publish automatically at the time you set — no manual posting.

  • Drag-and-drop rescheduling
  • Auto-publish at optimal times
  • See gaps and balance at a glance
This week's schedule
Mon
9:00 AM
SCHEDULED
Tue
11:00 AM
SCHEDULED
Wed
2:00 PM
SCHEDULED
Thu
10:30 AM
SCHEDULED
Fri
3:00 PM
SCHEDULED
Native posting

Instagram and Facebook, with more on the way.

Connect your accounts in 30 seconds. Roo creates platform-specific content — one idea adapted for each platform's audience and format.

  • Instagram and Facebook today
  • LinkedIn, X, YouTube next
  • Adapts copy and crop per platform
Connected accounts
@yourbrand
5.9K followers · connected
Your Brand
7.6K followers · connected
LinkedIn · X · YouTube — coming soon

Ready to put your social media
on autopilot?

7-day free trial. No credit card. Setup in two minutes.